This weekend, Jacksonville is doing both with the first-ever LaVilla Black History Market at Lift Ev'ry Voice and Sing Park — a free, family-friendly celebration of culture, community, and local creativity. Carla Mechele and Toni Settles, who are among the event organizers, joined The Morning Show on Wednesday to talk more about the upcoming event.

Are you spending more time inside this winter? Consumer Reports says improving indoor air quality can make a real difference. CR experts share simple ways to reduce indoor pollution plus the top-performing air purifiers from CR’s exclusive lab tests.

A new Walmart Supercenter opened Wednesday morning in Oakleaf. The new store, located on Omni Drive, will help serve the growing Oakleaf community and bring 400 jobs to the region.

Some incredibly talented students from River City Science Academy Southeast brought their passion for science to the Morning Show on Wednesday. The students joined us to tell us all about their STEM & Health Expo, where learning comes alive through hands-on experiments.

Let this be your reminder — Valentine's Day is just around the corner. So if you don't want to be in the doghouse, now's the time to order flowers and lock in those reservations! News4JAX Anchor Melanie Lawson joined the Morning Show live from Kuhn Flowers on Beach Boulevard to talk about the preparations for the big day and give some tips to not break the bank.

Let this be your reminder — Valentine's Day is just around the corner. So if you don't want to be in the doghouse, now's the time to order flowers and lock in that dinner reservation. On Tuesday, Melanie Lawson joined the Morning Show live from Kuhn Flowers on Beach Boulevard to talk about the preparations for the big day and give some tips to not break the bank.

February may be a short month, but it can be a surprisingly good one for winter bargain shoppers. From Presidents’ Day sales to post-holiday price drops, Consumer Reports says there are several smart buys worth your attention right now.

Finding a safe, reliable, and affordable car is harder than ever. But Consumer Reports just released its highly anticipated 2026 Top Picks list of the best SUV’s, cars, and trucks to help you shop smarter.

The countdown to the Gate River Run is on. With the race fewer than seven weeks away on March 7, many runners are gearing up to take on the challenge — but the key is to train ahead and stay safe. Julie Stackhouse from Stackhouse Fitness joined The Morning Show on Thursday to help us all build up to our fitness goals and get ready for the race.

Tax experts are encouraging people to file their returns early this season while taking full advantage of tax credits and deductions available for the 2025 tax year. Notable changes this year stem from President Donald Trump’s “One Big Beautiful Bill,” which increased standard deductions and boosted some tax credits. The two most common credits are the Earned Income Tax Credit and the Child Tax Credit.

Measles was virtually eliminated in the United States, but it is making a comeback globally, in the United States, and here in Florida. Recent reports of measles cases have reignited the debate over vaccinations for school-aged children. The City of Jacksonville Chief Health Officer, Dr. Sunil Joshi, joined News4JAX anchor Bruce Hamilton on The Morning Show. He said because of declining vaccination rates, there is a concern that the very contagious measles virus may continue to spread. 

Super Bowl 60's match-up between the Patriots and Seahawks is just over a week away and that means it's time to think about your game day snacks. A new survey ranked Florida's favorite Super Bowl snacks, and you may or may not be surprised about the top choice!

This year, flu season started earlier than usual, and it has been much more aggressive than in previous years. This is in part because of a new and stronger variant. Shilpa Amin, who is an emergency medicine physician with HCA Florida Memorial Hospital, is seeing hundreds of patients sick with the flu being treated every day.

Running 5-10 minutes per day can reduce your risk of cardiovascular disease and dying from heart disease. If you’re thinking about joining the pack this year, you should watch out for these myths that can take the pep out of your step.

Cruising is booming, with nearly 22 million U.S. travelers expected to book an ocean cruise this year—a record-breaking increase of more than 50% in just six years, and prices that can range from a few hundred dollars to well over $10,000 per person for trips like Alaska or Antarctica.

After being awarded first place in the Crescendo International Music Competition - local students from the Cathedral Arts Project String Orchestra will head to New York this weekend where they will perform at Carnegie Hall. The talented group of students, along with their teacher Josh Stone, joined The Morning Show on Tuesday to talk about what this performance means to the, and of course, we also experienced an amazing performance on set.